Vita-Chem SA is a South African registered company of proprietary status. The company
specializes in the supply of ingredients and other products to the baking industry. Furthermore,
the company prides itself in its ability to provide technical and consulting services aimed at
achieving proficiency and improving efficiencies in the baking environment.

VISION

To be the leading supplier of baking ingredients and related technical services through
delivering high quality material, competitive pricing and superior customer service.

STRATEGIC DRIVING FORCE

Vita-Chem SA’s business focus is driven by internal sales
expertise and material quality control. As a consequence Vita-Chem SA delivers quality material
with sustainable integrity, through dynamic effective sales strategies and channels. The
company’s marketing and business development activities seek to secure commercially viable
business relationships that are sustainable over an extended period of time.

VALUES THAT DRIVE THE BUSINESS

• Integrity
• Reliability
• Quality
• Speed
• People